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Duh, Winning with MailChimp and Highwire

greg
posted this on March 17, 2011 14:22

 

Are you missing out on future sales by not using MailChimp?
   Did you know that Highwire allows you to easily send out e-mail newsletters
   to your customers with MailChimp? It's easy, free, and will increase your
   store's exposure. View our online video to get setup today OR call
   1-800-641-1222 and one of our representatives can help you directly.
     Links:
   _Why should I integrate my Highwire Store to an email marketing system like
   MailChimp? _
     * Send out e-mail newsletters that showcase your products.
     * Increase future sales by building your brand with your current customer
       base.
     * Manage your subscriber list and track your success.
   E-mail marketing is a great way to keep in touch with your customers and
   build a dependable source of income. We're talking Dough, Scratch,
   Greenbacks, Cheddar..........Simoleons!!!!!!!
   Learn how easy it is to link your Highwire.com customer base to MailChimp
   with our quick [3]online video. Try it - you might like it.
     Links:

Are you missing out on future sales by not using MailChimp?
Did you know that Highwire allows you to easily send out e-mail newsletters to your customers with MailChimp? It's easy, free, and will increase your store's exposure. View our online video to get setup today OR call 1-800-641-1222 and one of our representatives can help you directly.    

Why should I integrate my Highwire Store to an email marketing system like MailChimp?  

  • Send out e-mail newsletters that showcase your products.     
  •  Increase future sales by building your brand with your current customer base.  
  •  Manage your subscriber list and track your success.

E-mail marketing is a great way to keep in touch with your customers and   build a dependable source of income. We're talking Dough, Scratch,   Greenbacks, Cheddar..........Simoleons!!!!!!!


Learn how easy it is to link your Highwire.com customer base to MailChimp with our quick online video. Try it - you might like it.    

 

Comments

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littleonlinestore

What's up with the whole "Duh" in the title?

March 17, 2011 16:01
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stonehillcollectibles

Just curious...  is MailChimp preferable to MadMimi???

March 17, 2011 18:30
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csbsewsdollclothes

MadMimi is free if you keep you list under 100 (not always easy to do).   Mailchimp is $10.00 a month up to 500.   I found it easier to format a mailing with MadMimi, but I didn't spend a lot of time with Mailchimp.   Right now Mailchimp has Facebook integration, but MadMimi is going to offer that soon. 

Carolyn

March 18, 2011 04:28
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handmadehomestead

MailChimp is free with a list up to 2000, with 12000 free emails per month. A far superior plan to MadMimi.

March 18, 2011 08:34
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littleonlinestore

Of course as MailChimp gets more customers, offering so much for free will likely change. Just saying, but one could use it now while it's free.

March 18, 2011 09:49
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handmadehomestead

When I signed up with them their free plan was 500 people, then it went up to 1200 or so and now it is at 2000. Now I have over 500 people on my list, and was paying MadMimi $8 for 100-500, so this was a no brainer to switch when it was offered. How long will it last, I don't know, but it is easy enough to use and for now saves me money. Jump on board while you can!

March 18, 2011 10:18
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csbsewsdollclothes

Sorry, I misread the terms.  I have a free account with Mail Chimp.  Now I have to see how easy it is to design a campaign, as it is so simple on Mad Mimi.  However, I have reached my limit with Mad Mimi (over it) and need to move or reduce my mailing list.

March 18, 2011 17:01
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wendylousnaturalbath

I agree that Mad Mimi is MUCH easier to setup a campaign as I recently signed up for MailChimp and it's taking me SO much longer just to setup one - so I have to weigh the time saved via limits on the mailing list.

March 21, 2011 08:48
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littleonlinestore

Yes, but once you get used to it, it won't take you so long each time.

March 23, 2011 10:25
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littleonlinestore

Does anyone know how we need to change our code if we are from the old school where we had to paste the Mad Mimi code into our templates ourselves?

I'm so stupid, I can't figure out if mine will work with MailChimp now or if I need to change my code to something generic in case I change them down the line.

It seems like the code has been changed somehow, but I don't know.

March 23, 2011 10:35
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girlshorseclothes

I find it SO much easier to set up an email in Mail chimp than it was in Mad mimi. 

BUT, it may well be that the way I went about it in Mad Mimi was not the only way, and same thing for Mail Chimp.

I sure wish I just just use a WYSIWYG type editor (on either!)  

--One drawback of MC (I think its a drawback??) is it sends an email asking the person to confirm they want to be on the list.  I dont think Mad mimi did that, though Im not positive.    I figure a lot of people do not uncheck the box during checkout, and thus end up on the list. 

Im not sure if I understand your question, Christie.   If you mean the code for a "sign up for our newseltter" type box on your site, yes, the code is different so that the address gets sent over to MC rather than MM.      Rats, another thing I need to put back in now that i have a new template.  I totally forgot about it.       (I do think most of them come through from checkout, and that doesnt require coding, just requires setting it up in the dashboard (unless im mistaken about that, which I could be!)

March 24, 2011 15:15
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littleonlinestore

Here's the code in my template

___________________________________________________________

<div id="box5">
          
      <div class="boxheading5">Newsletter</div>
      <div id="emailsub_wrapper">
Enter your email address to subscribe.<br /><br />
                          <input type="hidden" id="emailsub_storeid" value="$Store.ID">
                          <input type="text" id="emailsub_emailaddress">
                          <a href="javascript:void(0);" class="submit-mimi" onclick="emailSubscribe();">Submit</a>
    </div>
                           #end
</div>

_______________________________________________

With the new templates, I think sellers can just enter in their Mailchimp info and it will automatically carryover to their store. They don't have to cut and paste any code.

Here's the code from a newer template

______

                        {{ #if($store.emailmarketingenabled) }}
                        <ul class="newsletter box">
                            <li class="head">Our Newsletter</li>
                            <li>
                            <div id="emailsub_wrapper">
                                <form action="">
                                    <input type="hidden" id="emailsub_storeid" value="{{ $store.id }}">
                                    <input type="text" name="email" id="emailsub_emailaddress" class="t" />
                                    <a href="javascript:void(0);" id="nb" onclick="emailSubscribe();" class="b"></a>
                                </form>
                                don't worry, we don't send spam
                            </div>
                            </li>
                        </ul>
                        {{ #end }}

______

My code is a bit different. I will change it and then get signed up for Mailchimp.

I was just wondering if everyone with an older template needed to change their code or if Highwire had updated all of the old templates with new code. From the looks of it, they have.

March 25, 2011 14:18
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littleonlinestore

You know, this might have even been the code since MadMimi was integrated with bisi before. I think at one time we had to copy and paste the MadMimi code?

Anyways, just pointing out I guess for anyone that might have taken their code from MadMimi that they will need to change it if they go with MailChimp. Easy enough if one remembers to make the change.

March 25, 2011 14:26
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handmadehomestead

It is kinda funny today that those emails we all received were sent through MadMimi.

April 26, 2011 19:43
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greg
Highwire Commerce

oops, was logged in as the wrong user on the last post.. will repost:

We are an equal provider supporter :-). We will be promoting Mad Mimi shortly as well because they have a great tool as well. We love them all :-)

April 26, 2011 20:07